MWSRA is an association whose aim is to promote winter sports in the Midwest area by providing service and assistance to the winter sports industry, it's representatives and dealers; and to facilitate dealers and winter sports representatives in their buying and selling efforts by sponsoring working markets.
The association hosts its own January Super Show bringing the latest trade-only tech and trends for association reps within Illinois, Indiana, Iowa, Upper Michigan, Minnesota, Missouri, Nebraska, North Dakota, South Dakota and Wisconsin.